UNOVA/Branding and identity
2025
When
Feb 2025
For Who?
Unova is for curious
listeners who seek rare,
independent music beyond
the pull of the mainstream.
Unova is for curious
listeners who seek rare,
independent music beyond
the pull of the mainstream.
UNOVA is not just another music app. It's a space carved for the extraordinary, the unheard, and the underrepresented. Like a comet blazing a unique path through the darkness, independent artists create music that defies mainstream gravity, bold, personal, and unapologetically authentic.
At UNOVA, every track is a new constellation waiting to be charted. Every artist is a galaxy. Every listener is an explorer. We don’t just stream music we guide you to moments of sonic magic that might otherwise go unnoticed.
UNOVA is not just another music app. It's a space carved for the extraordinary, the unheard, and the underrepresented. Like a comet blazing a unique path through the darkness, independent artists create music that defies mainstream gravity, bold, personal, and unapologetically authentic.
At UNOVA, every track is a new constellation waiting to be charted. Every artist is a galaxy. Every listener is an explorer. We don’t just stream music we guide you to moments of sonic magic that might otherwise go unnoticed.
WHY?
How might we create a platform that makes music discovery
personal, raw, and community-driven?
How might we create a platform that makes music discovery
personal, raw, and community-driven?
WHAT'S THE GOAL?
HOW DO WE ACHIEVE IT?
MOODBOARD
LOGO EXPLORATIONS
THE LOGO
The Unova logo represents a meteor in motion, symbolizing the rise of undiscovered indie talent breaking through the atmosphere of mainstream music. Just like a meteor travels with purpose and leaves a trail of impact, Unova is a force driving meaningful connections between artists and listeners.
The flowing form and circular culmination reflect unity, momentum, and the spark of discovery aligning seamlessly with Unova’s mission to revolutionize music discovery and build a thriving space for emerging voices.
The Unova logo represents a meteor in motion, symbolizing the rise of undiscovered indie talent breaking through the atmosphere of mainstream music. Just like a meteor travels with purpose and leaves a trail of impact, Unova is a force driving meaningful connections between artists and listeners.
The flowing form and circular culmination reflect unity, momentum, and the spark of discovery aligning seamlessly with Unova’s mission to revolutionize music discovery and build a thriving space for emerging voices.
The Unova logo represents a meteor in motion, symbolizing the rise of undiscovered indie talent breaking through the atmosphere of mainstream music. Just like a meteor travels with purpose and leaves a trail of impact, Unova is a force driving meaningful connections between artists and listeners.
The flowing form and circular culmination reflect unity, momentum, and the spark of discovery aligning seamlessly with Unova’s mission to revolutionize music discovery and build a thriving space for emerging voices.
LOGO FONT
#9B499C
#FBA92C
#F04F6E
#262262
#442F91
Font name : Satoshi
Why Satoshi?
Satoshi is chosen for Unova due to its modern, clean design that combines readability with personality. Its geometric structure offers sophistication while remaining approachable, making it perfect for a music platform that values creativity and innovation
BbCcDdEeFfGgHhIiJjKkLlMmNnOo
PpQqRrSsTtUuVvWwXxYyZz
